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We have a curated list of the most noteworthy news from all across the globe. With any subscription plan, you get access to exclusive articles that let you stay ahead of the curve.
We have a curated list of the most noteworthy news from all across the globe. With any subscription plan, you get access to exclusive articles that let you stay ahead of the curve.
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用户增长的AARRR模型：获客（Acquisition=广告+SEO+社媒）→激活（Activation=首单优惠+快速配送体验）→留存（Retention=邮件营销+社群——ROI最高42:1）→推荐（Referral=老客带新客、成本最低）→收入（Revenue=复购+交叉销售）。中国卖家最弱的是留存和推荐——只会烧广告获客，获客成本越来越高。
来源：AARRR模型及Growth Marketing最佳实践 | 2026年6月
