📌 一句话速览
2026上半年欧洲DTC品牌领域9笔千万欧元以上融资/并购，总额超12亿欧元。可持续消费品牌获最多青睐，AI订阅品牌异军突起，北欧和德国公司占50%以上。
🔍 深度解读
三大交易：德国 Kasa（环保家居）3.2亿欧元C轮，复购率72%；瑞典 Reveal（AI护肤订阅）2.8亿欧元B轮，43万用户月流失率4.2%；法国 Vintage Circle（循环时尚）2.5亿欧元，客单价420欧元。
来源：PitchBook 欧洲DTC融资数据库 | 2026年6月
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We have a curated list of the most noteworthy news from all across the globe. With any subscription plan, you get access to exclusive articles that let you stay ahead of the curve.
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